Key retail supplier Word Distribution is partnering with Thomas Nelson Publishers in support of Word’s Women Of Their Word promotion and Nelson’s new The Word Becomes Flesh Audio Bible for women.
Running April 18 – May 31, Word Distribution’s “Women Of Their Word” promotion features acclaimed music from top female artists including Amy Grant’s Greatest Hits 1986 – 2005, Point Of Grace’s I Choose You, Kathie Lee Gifford’s Gentle Grace, Babbie Mason’s Right Where You Are, Nicole C. Mullen’s Everyday People and Natalie Grant’s Awaken. Presented on Word’s in-store WARP! Praise & Inspirational display, customers purchasing any one of these projects will receive a sampler CD of Thomas Nelson’s The Word Becomes Flesh Audio Bible. Women Of Their Word music projects will further provide a $10.00 coupon toward the purchase of the entire The Word Becomes Flesh CD set.
“Word has always had strong female artists that take the lead in the Christian marketplace and we’re proud of their commitments to great causes and inspiration in our culture,” says Laura Neutzling, Senior Director of Marketing. “Showcasing the vocal talents for which these artists are already so well known, ‘Women Of Their Word’ also demonstrates how they use their influence in other areas of ministry through their involvement with The Word Becomes Flesh. The partnership with Thomas Nelson is a great fit for retail.”
The first-ever audio rendition of the New Testament read completely by women, The Word Becomes Flesh is delivered in conversation style by several industry leaders. Scripture readings and testimonies feature artists and authors Amy Grant, Point Of Grace, Kathie Lee Gifford, Denalyn Lucado, Natalie Grant, Beth Redman, Beverly LaHaye, Babbie Mason and more. A DVD is also included profiling Mercy Ministries for women, along with some of the lives that have been impacted by the ministry. All participants in The Word Becomes Flesh project will contribute their royalty to Mercy Ministries and Thomas Nelson will match their proceeds.
“Thomas Nelson has a passion for helping people understand God’s Word and experiencing His awesome work,” says Laurie Whaley, Vice President, NCV Translation, Nelson Bibles. “That’s one of the reason’s we’re so excited about The Word Becomes Flesh – people will experience God like never before after hearing it read by these amazing women! We’re excited to partner with Word Distribution to bring customers the opportunity to experience the fullness of God – they can listen to His Words and then respond to Him through the expression of music.”
For more information on “Women Of Their Word,” visit www.WordDistribution.com. For more information on The Word Becomes Flesh Audio Bible, visit www.ThomasNelson.com.
