A few weeks ago, Salem Communications took over the programming for Nashville’s 93.7 & 94.1 calling them “94 FM Today’s Christian Music”. After lightening hits, construction, tweaking and listening to thousands of listeners; there was one message coming through
clearly…”bring back The ONE”.
It quickly became apparent that the name which
enabled people to most quickly understand the essence of what thenew station was about was “the One”. Over 90,000 people in
Nashville know that name and automatically connect it to the style of Christian music we play.
The result – last week “Today’s Christian Music, launched the all new ONE- the New 93.7/94.1, The ONE.”
