Recent decisions by the burger-and-fries behemoth, McDonald’s has caused quite a commotion in a couple of communities. However, each is experiencing a distinctly opposite reaction.
On one hand, McDonald’s foray into corporate support of the Lesbian, Gay, Homosexual and Transgendered (LGBT) community is getting rave reviews from the folks at The National Gay & Lesbian Chamber of Commerce (NGLCC). The McDonald’s Corporation paid $20,000 to become a member of NGLCC and have a seat on the board of directors. Richard Ellis, McDonald’s USA vice president of communications was “thrilled” to join the chamber and stated that he “shares the NGLCC’s passion” for business growth and development in the LGBT community.
On the other hand, this foray has sparked the ire of groups such as the Culture Campaign, Liberty Counsel, the American Family Association of Pennsylvania and the Illinois Family Institute, who are currently calling for a boycott of McDonald’s, until they remain neutral in the culture war. Another company, the Timothy Plan Family of mutual funds refuses to invest in McDonald’s because of the fact that they are promoting, what the fund calls, Non-Traditional Married Lifestyles.
McDonald’s support of and involvement in the NGLCC is not the only reason the Timothy Plan and AFA avoid the company. Arthur Ally, President of the Timothy Plan says, “McDonald’s has gone so far as to accuse those who oppose the gay agenda, including same-sex marriage, of being motivated by hate. I wonder if McDonald’s officially recognizes, or even has, a Christian employee group, because they (McDonald’s) certainly recognize McDonald’s Gay, Lesbian and Network.” So it appears, according to Mr. Ally, McDonald’s now does cater – to the Lesbian, Gay, Homosexual and Transgender community.
However Christians, Christian families, and Christian organizations choose to handle it, McDonald’s decision to become a member of NGLCC and have a seat on the board of directors is a slap in the face to those who embrace traditional family values.
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